There is a CAD company that has been around for many years that makes a fully integrated CAD/CAM system offering a powerful combination of solid modeling and surface modeling few others can match, with a devoted following of loyal customers. Yet only a few users of CAD will mention this company's product in the list of their top 5 most popular CAD systems. This is because at VX all the energy goes into improving their CAD system rather than into marketing. The promotion of the system is mostly left to word of mouth. While it's an old marketing tool, and slow, if you have a great product it is also very effective. The person that shaped VX, the product, and VX, the company, is Mark Vorwaller. After meeting Mark for the first time at last year's COFES, I asked him for an interview.