The industrial design-focused solution in the IX SPeeD Suite, IX Style, is an integrated package of styling and 3D modeling tools that helps designers transfo their original, imaginative concepts into production-ready designs. The software facilitates the creative process by enabling designers to do what they do best, and to utilize their artistic talents throughout the product development process. IX Style supports industrial designers through every phase of their involvement in product development, including research and requirements definition, conceptual brainstorming, 3D renderings and analysis, design optimization, prototype modeling, and engineering and product implementation